Privacy policy

Last updated: 25 September 2026

This policy explains how Asanoha Ayurveda LLP ("Asanoha", "we", "us") collects, uses and protects your personal data when you use our website and app and when you order our products. We process personal data under the Digital Personal Data Protection Act, 2023 and its Rules, and the Information Technology Act, 2000 and its rules.

1. Who we are

Asanoha Ayurveda LLP, LLPIN [LLPIN], registered office at [Registered office address], Bangalore [PIN], India. We market Ayurvedic proprietary medicines made with Vijaya leaf extract by an AYUSH-licensed manufacturer.

2. Data we collect

Identity and contact data: your name, phone number, email address and delivery address.

Prescription data: the prescription you upload from a registered Ayurvedic practitioner. This is health data and we treat it as sensitive.

Order data: products ordered, order value, payment status and delivery details. We do not see or store your full card or bank details. Payments are handled by our payment gateway.

Slam book data: the optional line you write about a friend at checkout.

Newsletter data: if you subscribe, your email address, which is stored with our email service provider so we can send you our newsletter. Every email has an unsubscribe link.

Device data: your browser stores your cart, theme and 18+ confirmation on your own device. We do not use advertising cookies.

Analytics: only if you click Accept, we use Google Analytics and Microsoft Clarity to understand how visitors use the site, such as which pages and products are viewed, time spent, clicks and scrolling. Clarity may record anonymised sessions. You can decline, and the site works the same.

Account data: if you sign in with Google, we receive your name, email address and profile photo from Google, and store them with any phone number and delivery address you save, plus a list of your order requests, in Google Firebase. Prescription files are never stored in your account.

3. Why we use it

We use your data to verify your age and prescription, to process, dispense and deliver your order, to contact you about your order, to meet legal and record-keeping duties for prescription medicines, to handle complaints and returns, and to prevent fraud and misuse. We rely on your consent, which you give at checkout, and on legitimate uses permitted by law.

4. Who we share it with

When you send an order through WhatsApp or email, those services carry your message and attachments under their own privacy policies. Your order details are not sent anywhere until you choose to send them.

We share only what each party needs: the AYUSH-licensed manufacturer or licensed pharmacy that dispenses your order, the registered Ayurvedic practitioner who verifies your prescription, our delivery partner, our payment gateway, and government authorities when the law requires it. We do not sell your personal data.

5. Slam book pages

Your slam book line is optional. We print a line on our packaging only after asking you separately and only with your first name and city, never your full name or contact details. You can withdraw that consent any time before the batch goes to print.

6. How long we keep it

We keep order and prescription records for [X] years, or longer if the law requires it. We delete or anonymise other personal data when it is no longer needed for the purpose it was collected for.

7. Security

We use encrypted connections, access controls and limited staff access to protect your data. Prescription files are stored separately and accessed only for verification and dispensing. If a personal data breach occurs, we will inform affected users and the Data Protection Board of India as the law requires.

8. Your rights

You can ask to access a summary of your personal data, correct or update it, erase it where we are not legally required to keep it, withdraw consent, and nominate another person to exercise your rights in the event of death or incapacity. Withdrawing consent does not affect processing done before the withdrawal, and we may be unable to fulfil orders without the data they require.

9. Children

Our products and services are only for adults aged 18 and above. We do not knowingly collect personal data from anyone under 18.

10. Grievance officer

Name: [Grievance Officer name]
Email: [grievance@asanoha.co.in]
Phone: [Phone number]
Address: [Registered office address]

We will acknowledge your complaint within 48 hours and aim to resolve it within 30 days. If you are not satisfied, you may approach the Data Protection Board of India.

11. Changes

We may update this policy. The date at the top shows the latest version. We will notify you of material changes on the website or by email.